Get to know us
Services and history
At My Urban Shelf, we believe that convenience should be at the heart of modern living. Established with a vision to transform how residents of residential buildings access essential goods, we’ve created a micro-market solution that seamlessly integrates into your daily life. Our mission is simple: to enhance the living experience by providing 24/7 access to personalized selections of products right within your building.
Over the years, we’ve seen a growing need for more personalized, immediate access to everyday essentials. Traditional vending machines and external delivery services often fall short, lacking the flexibility and tailored approach that modern consumers demand. My Urban Shelf was born out of a desire to bridge that gap. Our cutting-edge technology allows us to curate product offerings that are specifically tailored to the unique preferences and needs of each community we serve, ensuring that what you need is always just steps away.
People and culture
Our foundation is built on three core values: Trust, Innovation, and Community. We believe in earning the trust of our customers by consistently delivering reliable, high-quality services. Innovation drives us to continuously refine our offerings, ensuring that we remain at the forefront of the micro-market industry. And, above all, we are committed to fostering a sense of community within the buildings we serve, helping residents feel more connected and supported.
Our target audience is as diverse as the communities we serve. Whether you’re a busy professional, a small family, or an elderly resident, My Urban Shelf is designed to meet your needs with unparalleled convenience. We understand the pace of modern life and strive to make it easier, one building at a time.
As we look to the future, our goal is clear: to become the largest micro-market catering to residential buildings in British Columbia. We are committed to growing with our communities, expanding our reach while maintaining the personalized touch that sets us apart. At My Urban Shelf, we’re not just delivering products; we’re delivering a better way of living.
Felipe Melo
Co-founder
Sales leader and entrepreneur with +10years of experience in business development across industries such as technology, food service, and finance. With a proven track record of devising and executing effective go-to-market strategies for pioneering projects, most notably at Uber.
Thomas Lemaire
Co-Founder
Aerospace engineer at heart, founder of 4 companies and serial entrepreneur with 9 years of combined experience in marketing, sales and engineering. Thomas strives in developing partnerships, spearheading new concepts and scaling innovative companies.